since 1976
since 1976
Sime Darby Beyond Auto, the authorised retail partner for BYD under Sime Motors, has unveiled BYD Mansion Macalister, a distinctive new electric mobility destination in Penang.
Located along the historic Jalan Macalister, the century-old building that now houses BYD Mansion Macalister previously served as a commercial landmark in the local community, housing various businesses and offices. Through a meticulous restoration and adaptive reuse process, this heritage property has been
The restoration preserves and honours the building’s distinctive architectural character while introducing a contemporary retail environment designed around the future of electric mobility. The mansion begins a new chapter as BYD Mansion Macalister, representing a synthesis of heritage architecture and modern innovation. Set on a 26,994 sq ft parcel of land with approximately 9,000 sq ft of built-up space, the property has been reimagined as a boutique automotive destination rather than a conventional dealership. The showroom features four curated display vehicles, presented like art pieces within a gallery-like setting. This is complemented by lounge-style consultation areas and a private delivery room designed for personalised vehicle handovers. Beyond its showroom experience, BYD Mansion Macalister also serves as a fully integrated ownership destination. The on-site service centre is equipped with five work bays, one alignment bay and three service reception bays, providing customers with convenient access to after-sales care all within one compound. To support the growing EV ecosystem in Penang, the mansion also features an urban charging hub equipped with one 60kW DC fast charger and seven AC chargers, offering convenient charging access for electric vehicle owners. “BYD Mansion Macalister represents an important milestone in how we continue to evolve the automotive retail experience,” said Andrew Basham, Managing Director of Sime Motors. “By transforming a historic property into a modern electric mobility destination, we are not only preserving an important part of Penang’s architectural heritage, but also creating a meaningful space where customers can experience the future of mobility. This reflects Sime Motors’ long-term commitment to supporting the growth of electric vehicles and expanding our presence across Malaysia.” “The opening of BYD Mansion in Macalister is a meaningful milestone for BYD in Malaysia, reflecting our continued commitment to growing the brand in ways that are closer to local communities. What makes this showroom especially significant is how it brings together premium customer experience, innovation, and uniquely Malaysian cultural touches, creating a space that not only showcases our vehicles, but also reflects the warmth, identity, and progress of the market we are proud to serve,” added Jacob Ma, Deputy General Manager of BYD Malaysia This launch marks another significant milestone in Sime Darby Beyond Auto’s partnership with BYD, which began in December 2022. Today, the company operates an expanding network of BYD retail and service locations across Malaysia, including Ara Damansara, TREC Kuala Lumpur, Johor Bahru and Tebrau. Sime Darby Beyond Auto’s performance within the BYD network has also been recognised nationally. BYD Penang was recently awarded Best BYD Dealer in Malaysia for overall performance, while the group secured 13 awards out of 27 awards at this year’s BYD Dealer Conference & Awards Night, reflecting its commitment to excellence in retail and customer experience. With the opening of BYD Mansion Macalister, Sime Darby Beyond Auto continues to expand its presence while providing customers with a distinctive gateway into electric vehicle ownership. For more information, follow BYD Sime Beyond Auto on https://www.facebook.com/SimeDarbyBeyondAuto and https://www.instagram.com/bydsimebeyondauto/ For enquiries, please contact BYD Sime Beyond Auto at 1300-38-1888.
